A report containing stats for an affiliate.
Name | Type | Description |
---|---|---|
AdCampaign.name | Nullable String | The Ad Campaign name |
Browser.display_name | Nullable String | The name of the Browser |
Browser.id | Integer | The ID of the Browser. If a Browser was not identified, defaults to "0". |
Category.id | Nullable Integer | ID of OfferCategory object |
Category.name | Nullable String | The Offer Category name |
Country.name | Nullable String | The Country name |
Goal.name | String | Name of the goal; available if network has Offer Goals enabled. Returns the string "Default" for unnamed default goals. |
Offer.name | Nullable String | The Offer name |
OfferFile.display | Nullable String | The Offer File name |
OfferUrl.name | Nullable String | The Offer URL name |
OfferUrl.preview_url | Nullable String | The preview Offer URL |
Stat.ad_campaign_creative_id | Integer | The Ad Campaign Creative ID. If not applicable, defaults to "0". |
Stat.ad_campaign_id | Integer | ID of AdCampaign object. If not applicable, defaults to "0". |
Stat.affiliate_info1 | Nullable String | Affiliate sub 1 passed in by affiliate when session was started |
Stat.affiliate_info2 | Nullable String | Affiliate sub 2 passed in by affiliate when session was started |
Stat.affiliate_info3 | Nullable String | Affiliate sub 3 passed in by affiliate when session was started |
Stat.affiliate_info4 | Nullable String | Affiliate sub 4 passed in by affiliate when session was started |
Stat.affiliate_info5 | Nullable String | Affiliate sub 5 passed in by affiliate when session was started |
Stat.clicks | Integer | Aggregate field counting the number of clicks, including any marked as suspicious. |
Stat.conversions | Nullable Integer | The sum of conversions |
Stat.cpa | Decimal | Cost per Acquisition, Payout per Conversion: (Stat.payout / Stat.conversions). |
Stat.cpc | Decimal | Cost per Click, Payout per Click: (Stat.payout / Stat.clicks). |
Stat.cpm | Decimal | Cost per Thousand Impressions: (Stat.payout / (Stat.impressions / 1000)). |
Stat.ctr | Decimal | Click through Rate: (Stat.clicks / Stat.impressions); note: If the Network has the "track_uniques" Preference is enabled, this is (Stat.unique_clicks / Stat.impressions). |
Stat.date | Date | The date (YYYY-MM-DD) of the stat. Limited to most recent 18 months (548 days) for Stat.affiliate_info, Stat.affiliate_info1, Stat.affiliate_info2, Stat.affiliate_info3, Stat.affiliate_info4, Stat.affiliate_info5, and Stat.source. |
Stat.erpc | Decimal | Electronic Rate Per Click. This refers to the payout per click. |
Stat.gross_clicks | Integer | Gross clicks; available if network has Click Display set to "Both" |
Stat.hour | Integer | Hour part (0 to 23) of the stat |
Stat.impressions | Integer | The sum of impressions |
Stat.ltr | Decimal | Lead through Rate: (Stat.conversions / Stat.clicks); note: If the Network has the "track_uniques" Preference is enabled, this is (Stat.conversions / Stat.unique_clicks). |
Stat.month | Integer | The month of the stat |
Stat.offer_file_id | Integer | ID of OfferFile object. If not applicable, defaults to "0". |
Stat.offer_id | Integer | ID of Offer object |
Stat.offer_url_id | Integer | ID of Offer URL object. If not applicable, defaults to "0". |
Stat.payout | Decimal | The payout for this Conversion |
Stat.payout_type | String | The Payout TypeShow Supported Values |
Stat.rejected_click_rate | Decimal | Fraction of incoming clicks marked as rejected due to fraud; calculated as Stat.rejected_clicks / Stat.gross_clicks. Limits response data to last 18 months (548 days) if included. This parameter is non-writable |
Stat.rejected_clicks | Integer | Aggregate field counting the number of clicks rejected due to fraud. Rejected clicks are not redirected to the offer URL and are included in all click-based calculations like conversion rate. Limits response data to last 18 months (548 days) if included. This parameter is non-writable |
Stat.source | Nullable String | Affiliate source passed in by affiliate when session was started |
Stat.suspicious_click_rate | Integer | Fraction of incoming clicks marked as suspicious due to fraud (including rejected clicks); calculated as Stat.suspicious_clicks / Stat.gross_clicks. Limits response data to last 18 months (548 days) if included. This parameter is non-writable |
Stat.suspicious_clicks | Integer | Aggregate field counting the number of clicks marked as suspicious due to fraud (including rejected clicks). Non-rejected suspicious clicks are treated as normal clicks. Limits response data to last 18 months (548 days) if included. This parameter is non-writable |
Stat.unique_click_rate | Decimal | Fraction of incoming clicks identified as unique; calculated as Stat.unique_clicks / Stat.gross_clicks. This parameter is non-writable |
Stat.unique_clicks | Integer | Unique clicks; available if the network has Click Display set to "Both" |
Stat.week | Integer | The week of the stat. Range is 1 to 53, where week 1 is the first week with four (4) or more days. Weeks begin on Monday. |
Stat.year | Integer | The year (YYYY) of the stat |