Settings for User Characteristics

All of the native platforms and plugins in Attribution Analytics™ (AA) support a wide array of custom settings that you can use to identify your sessions and events. Collecting additional attributes for all of your app events is extremely important because the collected data can provide valuable insight into how your audience interacts with your app and how this impacts your ability to build effective and profitable advertising campaigns.

The following table shows a complete list of all the User Characteristics setter methods that you can call in the TUNE SDK. To find the appropriate calls, select the platform/plugin that your app supports. For information about more custom setter methods, please visit the Custom SDK Settings forum.

User Characteristics
Parameter Description
Currency Code The SDK sets the currency to “USD” by default. You can override the default currency by setting the currency using the “setCurrencyCode” method. Please see ISO Currency Codesfor a list of acceptable currency codes.
Exisiting User If you have pre-existing users before adding the TUNE SDK, you can flag existing users by setting to “true” to avoid counting existing users as new users.
User Name If you have a registration or login event, you want to pass in the user’s name, you can set User Name by calling the “setUserName” method for the SDK. As this constitutes PII, the returned value for this parameter is not stored or available in the UI in its raw form, only its hashed versions.
User Email If you have a registration or login event, you want to pass in the user’s email address, you can set User Email by calling the “setUserEmail” method for the SDK. As this constitutes PII, the returned value for this parameter is not stored or available in the UI in its raw form, only its hashed versions.
User Phone Number If you have a registration or reservation event, you want to pass in the user’s phone number, you can set User Phone Number by calling the “setPhoneNumber” method for the SDK. As this constitutes PII, the returned value for this parameter is not stored or available in the UI in its raw form, only its hashed versions.
Age To pass in the user’s age, you can set Age by calling the “setAge” method for the SDK.
Gender To pass in the user’s gender, you can set Gender by calling the “setGender” method for the SDK.
Location To pass in the user’s current GPS location, you can set their Location by calling the “setLocation” method for the SDK.
Jailbroken Device To pass in whether or not a user’s device has been jailbroken, you can set Jailbroken by calling the “setJailBroken” method for the SDK. iOS only
Auto Detect Jailbroken Device To auto detect whether or not a user’s device has been jailbroken, you will need to call the “setShouldAutoDetectJailBroken” methd for the SDK. Default is YES. iOS only
User Characteristics
Select a preferred platform.
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